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A hub for innovation, diversity and business growth
21st August, 2025 | Dubai, United Arab Emirates
21st August, 2025 | Dubai, United Arab Emirates
a special focus on UAE's Vision 2030
The Future of HR & L&D Summit & Awards – UAE Edition is a premier platform dedicated to driving forward-thinking conversations, technologies and strategies that are reshaping the future of work. Taking place in Dubai, this exclusive one-day summit will gather 150+ CHROs, L&D leaders, HR professionals, business strategists and innovators from across the UAE and the broader Gulf region.
Accelerate Innovation in HR & L&D
Discover the latest tools, platforms and practices revolutionizing how we attract, develop and retain talent.
Connect with Industry Leaders
Foster partnerships and exchange ideas with the UAE’s most forward-thinking HR and L&D professionals.
Lead the Workforce Transformation Dialogue
Engage in bold conversations on leadership, capability building, DEI and the evolving role of HR.
In the UAE and across the GCC, Diversity, Equity and Inclusion (DEI) has become a strategic imperative for forward-looking HR and L&D leaders seeking to align workforce development with both global standards and regional priorities. As the region embraces digital transformation and knowledge-based economies under frameworks like UAE Vision 2031 and Centennial 2071, organizations are increasingly turning to HR and L&D teams to embed DEI into the fabric of talent management, leadership development and organizational culture.
A Strategic UAE Focus:
The UAE is driving economic diversification and digital transformation across sectors. This demands a new approach to talent — one that prioritizes lifelong learning, inclusive cultures, and digital adaptability.
Navigating the New World of Work:
Understand how HR is shifting from support function to strategic partner — driving business resilience and growth.
Shaping Leaders & Driving Development
National upskilling initiatives and strategic engagement with senior decision-makers are building a strong pipeline of Emirati and expat leaders, accelerating talent growth and future readiness across industries.
HR & L&D Speakers
Fatima Mirza
Head of HR Middle East & Africa
Evonik
15 years of experience in leveraging email marketing strategies
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Uzma I Chaudhry
Head of L&D, Quality Assurance, and Customer Service, Tim Horton’s GCC
Apparel Group
10 years of experience in optimizing email marketing campaigns.
bio
View all Speakers
Share Your Expertise and Lead the Conversation
Event Agenda
08:30 - 09:30
09:30 - 09:35
09:35 - 09:50
09:50 - 10:05
10:05 - 10:20
10:20 - 11:10
11:10 - 11:20
11:20 - 12:00
12:00 - 12:15
12:15 - 12:30
12:30 - 12:45
12:45 - 1:00
01:00 - 02:00
02:00 - 02:15
02:15 - 02:30
02:30 - 02:45
02:45 - 03:00
03:10 - 03:15
03:15 - 04:05
04:05 - 04:15
04:15 - 04:30
04:30 - 05:30
05:30
08:30 - 09:30
Registration
Exploring cross-channel marketing, privacy regulations, transparent data practices, and ethical scaling of email campaigns.
The future of CTV and AdTech in email marketing
Driving engagement with interactive email experiences
Optimizing campaign ROI through advanced segmentation techniques
Optimizing campaign ROI through advanced segmentation techniques
Optimizing campaign ROI through advanced segmentation techniques
09:30 - 09:35
Opening Remarks by IXG
Exploring cross-channel marketing, privacy regulations, transparent data practices, and ethical scaling of email campaigns.
The future of CTV and AdTech in email marketing
Driving engagement with interactive email experiences
Optimizing campaign ROI through advanced segmentation techniques
Optimizing campaign ROI through advanced segmentation techniques
Optimizing campaign ROI through advanced segmentation techniques
09:35 - 09:50
Keynote Session
Exploring cross-channel marketing, privacy regulations, transparent data practices, and ethical scaling of email campaigns.
The future of CTV and AdTech in email marketing
Driving engagement with interactive email experiences
Optimizing campaign ROI through advanced segmentation techniques
Optimizing campaign ROI through advanced segmentation techniques
Optimizing campaign ROI through advanced segmentation techniques
09:50 - 10:05
Standalone Session 1
Building a Future-Ready Workforce: Skills Over Degrees
Shifting focus from traditional degrees to essential, job-specific skills for future success.
How HR can prioritize skills assessments over academic qualifications in recruitment and development.
The role of continuous learning in equipping employees with adaptable, future-proof skills.
Building partnerships with educational institutions to emphasize skill- based learning over formal degrees.
Measuring the impact of skills-focused strategies on employee performance and organizational growth.
10:05 - 10:20
Standalone Session 2
The Human-AI Collaboration: Redesigning Roles, Not Replacing Them
Exploring how AI can augment human roles rather than replace them in the workplace.
The role of HR in reshaping job descriptions to include AI-driven tools and workflows.
How AI can handle repetitive tasks, allowing employees to focus on creativity and strategic thinking.
Fostering a collaborative environment where humans and AI work together to enhance productivity.
Upskilling employees to work alongside AI, ensuring they remain relevant in the evolving job market.
10:20 - 11:10
Panel Discussion 1
From Digital Adoption to Digital Maturity: HR & L&D’s Role in Business Transformation
HR and L&D driving the transition from digital adoption to full digital maturity across the organization.
Leveraging HR and L&D to integrate digital tools and platforms for streamlined talent management and development.
Empowering employees through continuous digital upskilling and learning to keep pace with technological advancements.
Aligning HR and L&D strategies with business objectives to ensure digital transformation delivers measurable results.
Measuring the effectiveness of digital learning initiatives and their impact on business growth and employee engagement.
11:10 - 11:20
Q&A for Panel Discussion 1
Exploring cross-channel marketing, privacy regulations, transparent data practices, and ethical scaling of email campaigns.
The future of CTV and AdTech in email marketing
Driving engagement with interactive email experiences
Optimizing campaign ROI through advanced segmentation techniques
Optimizing campaign ROI through advanced segmentation techniques
Optimizing campaign ROI through advanced segmentation techniques
11:20 - 12:00
Networking Break
Exploring cross-channel marketing, privacy regulations, transparent data practices, and ethical scaling of email campaigns.
The future of CTV and AdTech in email marketing
Driving engagement with interactive email experiences
Optimizing campaign ROI through advanced segmentation techniques
Optimizing campaign ROI through advanced segmentation techniques
Optimizing campaign ROI through advanced segmentation techniques
12:00 - 12:15
Standalone Session 3
The New Onboarding: Learning, Belonging and Thriving from the Start
Redesigning onboarding to focus on continuous learning and skill development from day one.
Creating a sense of belonging through personalized onboarding experiences that align with company culture.
Ensuring new hires feel empowered to thrive by integrating mentorship and growth opportunities early on.
Utilizing technology to provide immersive and interactive onboarding that fosters engagement.
Measuring the success of onboarding programs by employee retention, performance, and satisfaction.
12:15 - 12:30
Standalone Session 4
HR & L&D in the Boardroom: Evolving from Support Function to Strategic Partner
HR and L&D playing a key role in shaping organizational strategy by aligning talent development with business goals.
L&D supporting HR’s shift by fostering a culture of continuous learning and leadership development at all levels.
HR and L&D using data-driven insights to influence decisions on workforce planning, skills development and organizational growth
Collaborating with senior leadership to design talent strategies that drive innovation, performance and competitive advantage.
Demonstrating the strategic impact of HR and L&D initiatives through measurable outcomes in employee engagement and business success.
12:30 - 12:45
Standalone Session 5
Purpose-Driven HR & L&D: Aligning People Practices with Organizational Mission
HR and L&D aligning people practices and learning initiatives with the organization's core mission and values.
Designing learning programs that foster a deep connection between employees’ roles and the company’s purpose.
Using purpose-driven HR strategies to attract, engage and retain employees who align with the organization’s vision.
Empowering employees through L&D initiatives that promote personal growth and organizational alignment.
Measuring the success of purpose-driven HR and L&D efforts through improved employee engagement, performance and retention.
12:45 - 1:00
Standalone Session 6
From Compliance to Culture: Transforming Mandatory Training into Meaningful Engagement
Shifting mandatory training from a compliance checklist to a tool for personal and professional growth.
Designing engaging, interactive training experiences that resonate with employees beyond regulations.
Aligning training content with organizational culture to enhance relevance and employee connection.
Using gamification and storytelling to make compliance training more engaging and impactful.
Measuring the success of training programs by employee participation, retention, and application in the workplace.
01:00 - 02:00
Lunch Break
Exploring cross-channel marketing, privacy regulations, transparent data practices, and ethical scaling of email campaigns.
The future of CTV and AdTech in email marketing
Driving engagement with interactive email experiences
Optimizing campaign ROI through advanced segmentation techniques
Optimizing campaign ROI through advanced segmentation techniques
Optimizing campaign ROI through advanced segmentation techniques
02:00 - 02:15
Standalone Session 7
Future-Proofing Skills: How to Build a Learning-First Culture
Align learning goals with business strategy to ensure skills development supports future organizational growth.
Embed continuous learning into daily workflows through microlearning, coaching, and on-the-job development.
Empower leaders to champion learning by modelling growth mindsets and prioritizing team development.
Leverage data and analytics to identify skill gaps and personalize learning pathways.
Reward curiosity and innovation by recognizing learning efforts and creating safe spaces for experimentation.
02:15 - 02:30
Standalone Session 8
From Data to Decisions: Driving People Strategy with HR Analytics
Turn workforce data into actionable insights to support strategic HR decision-making.
Use predictive analytics to forecast attrition, performance, and talent needs.
Integrate data from multiple HR systems for a holistic view of the employee lifecycle.
Empower HR teams with data literacy to interpret and communicate insights effectively.
Link HR metrics to business outcomes to demonstrate ROI and drive executive buy-in.
02:30 - 02:45
Standalone Session 9
Data-Driven L&D: Using Analytics to Drive Learning Effectiveness
Measure learning impact beyond completion rates by tracking behavior and performance outcomes.
Leverage learning analytics to personalize content and improve learner engagement.
Identify skill gaps through data to align training with business needs.
Use dashboards and KPIs to monitor the effectiveness of L&D programs in real time.
Correlate learning with business performance to prove ROI and gain leadership support.
02:45 - 03:00
Standalone Session 10
The Ethics of HR Data: Balancing Insight with Privacy
Ensure transparency in data collection by clearly communicating what data is being collected and why.
Adopt ethical frameworks to guide the use of sensitive employee information and avoid bias.
Protect employee privacy by anonymizing data and ensuring secure storage practices.
Comply with global data protection regulations such as GDPR and local laws to safeguard employee rights.
Foster trust with employees by involving them in decisions about data usage and respecting their preferences.
03:10 - 03:15
Standalone Session 11
L&D Leaders as Change Architects: Driving Transformation Through Learning
Align L&D initiatives with organizational transformation goals to ensure learning supports strategic change.
Foster a growth mindset across the organization by encouraging continuous development at all levels.
Leverage learning to drive cultural shifts, ensuring employees embrace change and innovation.
Empower L&D leaders to act as strategic partners by involving them in shaping business objectives and change agendas.
Use data and feedback to refine learning programs and measure their impact on transformation success.
03:15 - 04:05
Panel Discussion 3
The Future of Work 2030: Human, AI, and the Changing Workforce
Exploring the evolving relationship between humans and AI in the workplace.
Understanding the impact of automation on job roles and skill requirements.
How AI will enhance human capabilities, from decision-making to creativity.
The rise of hybrid work models and their effect on workforce dynamics.
Preparing employees for a future where continuous upskilling is essential.
04:05 - 04:15
Q&A for Panel Discussion 3
Exploring cross-channel marketing, privacy regulations, transparent data practices, and ethical scaling of email campaigns.
The future of CTV and AdTech in email marketing
Driving engagement with interactive email experiences
Optimizing campaign ROI through advanced segmentation techniques
Optimizing campaign ROI through advanced segmentation techniques
Optimizing campaign ROI through advanced segmentation techniques
04:15 - 04:30
Networking Break
Exploring cross-channel marketing, privacy regulations, transparent data practices, and ethical scaling of email campaigns.
The future of CTV and AdTech in email marketing
Driving engagement with interactive email experiences
Optimizing campaign ROI through advanced segmentation techniques
Optimizing campaign ROI through advanced segmentation techniques
Optimizing campaign ROI through advanced segmentation techniques
04:30 - 05:30
Awards Ceremony
Exploring cross-channel marketing, privacy regulations, transparent data practices, and ethical scaling of email campaigns.
The future of CTV and AdTech in email marketing
Driving engagement with interactive email experiences
Optimizing campaign ROI through advanced segmentation techniques
Optimizing campaign ROI through advanced segmentation techniques
Optimizing campaign ROI through advanced segmentation techniques
05:00
Closing Remarks
Exploring cross-channel marketing, privacy regulations, transparent data practices, and ethical scaling of email campaigns.
The future of CTV and AdTech in email marketing
Driving engagement with interactive email experiences
Optimizing campaign ROI through advanced segmentation techniques
Optimizing campaign ROI through advanced segmentation techniques
Optimizing campaign ROI through advanced segmentation techniques
Why Sponsor / Exhibit?
Direct Access to Decision-Makers
Engage with 150+ senior HR leaders, L&D heads and C-level executives from leading organizations across the UAE and GCC.
Brand Visibility & Recognition
Gain high-impact exposure before, during and after the event through event branding, digital marketing and on-site presence.
Lead Generation & Business Opportunities
Showcase your solutions to a highly targeted audience actively seeking HR tech, L&D tools, consultancy and transformation partners.
Thought Leadership Positioning
Participate in speaking slots or panel discussions to highlight your expertise and build credibility in the people development space.
Strategic Networking
Connect with influential stakeholders, government entities and enterprise clients through curated networking sessions.
Association with Purpose & Innovation
Align your brand with the region’s most forward-thinking HR summit focused on building inclusive, future-ready workplaces.
Customized Engagement Options
Choose from tailored sponsorship packages with options for booths, speaking, branded content and more.
Media & PR Amplification
Benefit from coverage across email campaigns, partner media and social platforms reaching thousands of HR professionals in the region.
Who Should Sponsor
HR Technology Providers: Companies offering HR software, recruitment tools and talent management systems.
Learning & Development Providers: Organizations delivering corporate training, eLearning solutions and leadership development programs.
Consultancies & Advisory Firms: Firms specializing in HR strategy, workforce transformation and leadership consulting.
Diversity, Equity, and Inclusion (DEI) Solution Providers: Businesses offering solutions to help organizations build more inclusive and equitable workplaces.
Talent Analytics & Workforce Data Companies: Firms specializing in HR data analytics and AI-driven talent management solutions.
Series Sponsors